PMAR Premier Series: Advanced Buyer Representation • 3 CE Credits
Date
- Jul 16, 2026
Time
- 1:00 pm - 4:00 pm
Location
- Webinar
PMAR Premier Education Series
A four-part series with nationally-recognized instructors, designed to help experienced agents sharpen strategy, strengthen systems, and operate with confidence.
In a market defined by higher interest rates and lower sales volume, buyers are more cautious and selective about who they work with. This is where professionalism stands out. This advanced course focuses on helping you lean into your role as a trusted advisor, refine your skills, and clearly demonstrate your value so you can continue to build a strong, sustainable business, regardless of market conditions.
– Explain agency and buyer representation in a way clients understand
– Structure buyer consultations that set clear expectations
– Communicate your value beyond just opening doors and writing offers
– Guide clients through key decision points with clarity
– Deliver a consistent, professional experience that builds trust
- Thursday, July 16th, 1-4 p.m.
- Webinar
- 3 CE credits
- Included with PMAR membership; $49 for non-PMAR members
Instructor John Gillam, ABR, AHWD, DREI, GSI, GSL, PSA is a nationally recognized real estate educator, keynote speaker, and Broker with over 20 years of multi-state experience. Known for his dynamic teaching style, sharp wit, and real-world expertise, John focuses on consumer protection, risk reduction, and ethics in both his sessions and his practice. His sessions blend powerful storytelling, practical insight, and humor—equipping professionals to serve, not just sell, and raise the bar in every transaction.
PMAR PARTNERS MAKE EVENTS LIKE THIS POSSIBLE.

By attending this event, you authorize PMAR to use any photos or videos taken during the event in future media promotions, including but not limited to publicity, editorial coverage, print advertising, and web content. Your registration is considered permission to use your likeness unless you notify communications@pmar.org no later than one business day prior to the event.
PMAR Premier Series: Advanced Buyer Representation • 3 CE Credits
PMAR Premier Education Series
A four-part series with nationally-recognized instructors, designed to help experienced agents sharpen strategy, strengthen systems, and operate with confidence.
In a market defined by higher interest rates and lower sales volume, buyers are more cautious and selective about who they work with. This is where professionalism stands out. This advanced course focuses on helping you lean into your role as a trusted advisor, refine your skills, and clearly demonstrate your value so you can continue to build a strong, sustainable business, regardless of market conditions.
– Explain agency and buyer representation in a way clients understand
– Structure buyer consultations that set clear expectations
– Communicate your value beyond just opening doors and writing offers
– Guide clients through key decision points with clarity
– Deliver a consistent, professional experience that builds trust
- Thursday, July 16th, 1-4 p.m.
- Webinar
- 3 CE credits
- Included with PMAR membership; $49 for non-PMAR members
Instructor John Gillam, ABR, AHWD, DREI, GSI, GSL, PSA is a nationally recognized real estate educator, keynote speaker, and Broker with over 20 years of multi-state experience. Known for his dynamic teaching style, sharp wit, and real-world expertise, John focuses on consumer protection, risk reduction, and ethics in both his sessions and his practice. His sessions blend powerful storytelling, practical insight, and humor—equipping professionals to serve, not just sell, and raise the bar in every transaction.
PMAR PARTNERS MAKE EVENTS LIKE THIS POSSIBLE.

By attending this event, you authorize PMAR to use any photos or videos taken during the event in future media promotions, including but not limited to publicity, editorial coverage, print advertising, and web content. Your registration is considered permission to use your likeness unless you notify communications@pmar.org no later than one business day prior to the event.
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